I’m really glad you landed on this article because this isn’t your typical roundup of AI marketing tools.
Before I started writing, I went through a bunch of the top-ranking posts on the topic. And honestly, most of them just throw together long lists of tools.
I get the feeling many authors haven’t even used half of them. I’ve even seen tools labeled as “AI for marketing” that aren’t actually built for marketing at all.
That’s not what I want to do here.
Instead of giving you another generic list, I’m sharing my real experience using AI for marketing, SEO, and content creation.
As a content creator and solopreneur with an SEO background, I’ve tested these tools in real projects, not just for the sake of writing about them.
You’ll find case studies, practical examples, and clear insights into how these tools actually work, what kind of content they can produce, and how they can improve your marketing.
And if you’re wondering whether AI-generated content can rank in search results, the short answer is yes, it can.
Below, you’ll find my personal list of the best AI marketing tools. It’s subjective, of course, but it’s based on hands-on experience. Whether you’re working solo or as part of a team, these tools can help simplify your workflow.
I’ve personally tested every platform I mention, and I’ll show you how AI-generated content performs in Google.
Let’s get into it.
My top 9 AI marketing tools
Here’s what I actually look at when I test AI marketing tools:
- Pricing first. I always start with the cost because budget matters. I want to see if the price matches the value you’re getting.
- What they promise vs. what they deliver. The sales pages can sound impressive, but I care about what the tool actually does once you log in.
- Talking to the team. I often reach out to people building the product. Getting answers straight from them helps me understand how things really work behind the scenes.
- Reddit deep dives. I love checking Reddit. People are honest there. You quickly see what users genuinely like and what frustrates them.
- Hands-on testing. I’ve personally used every tool mentioned below. I test the core features and run reports, so I’m not just repeating marketing claims.
- Semrush AI Visibility Toolkit — An all-in-one marketing tool that can analyze your brand’s presence across platforms like ChatGPT, SearchGPT, Gemini, and Perplexity.
- Figma AI — It lets you generate site designs by simply writing prompts, which makes the entire process much faster and more beginner-friendly.
- Holo AI — Turns your product pages into ads, emails, and social media posts.
- Orshot – Automate image generation for content marketing with templates, API, and integrations.
- beehiiv — A newsletter platform for content creators to grow and monetize their target audiences and build websites code-free.
- Koala AI — An AI tool for blog post generation, where you can customize an outline and the tone of voice and choose different languages for content generation.
- Indexly — An advanced but easy-to-use tool to speed up your website’s indexability and analyze technical issues.
- Grammarly — It’s an AI-writing assistant and an editor to correct your grammar, spelling, and punctuation.
- Claude — My top free tool for giving content a natural, human touch, digging up information, writing social media posts, and brainstorming catchy titles.
Let’s review every tool in detail.
P.S. This post includes a few affiliate links. If you decide to try any of these tools, I might earn a small commission at no extra cost to you. Just being upfront about it! I’m only recommending tools I’ve used myself and truly believe in. 
1. Semrush AI Visibility Toolkit
- Best for: In-house marketing teams, agencies managing multiple websites, individual site owners, and businesses willing to track their AI mentions.
- Best features: AI Assistant and its customized recommendations to your website, AI visibility tracking, Sentiment analysis, Prompt research, and tracking.
- Pricing: AI Visibility toolkit is $99/month. It’s also available as a part of Semrush One (SEO+AI toolkits) for $199/month. 14-day free trial.
With the Semrush AI Visibility toolkit, you can track and measure your brand’s performance across AI Overviews and LLMs like ChatGPT, Gemini, and Perplexity.
Semrush gives you an opportunity to use their AI tool separately from other toolkits without the need to overpay for other AI marketing tools that you might not need, such as SEO and Content toolkits.
If you are interested in tracking your brand’s presence in AI search, here’s what you get for $99 per month:
- 1 domain for in-depth brand performance analysis
- 1 domain for brand performance analysis, including sentiment and AI share of voice
- 300 daily queries in AI Analysis reports
- Ability to check AI visibility for any domain
- Track 25 prompts with daily ranking updates
- You can track mentions from ChatGPT, Google AI, Gemini, and Perplexity
- Prompt research functionality
- AI site audit for up to 100 pages
- 6 new regions for ChatGPT, AI overview, AI mode: US, UK, Canada, Australia, India, Spain, Japan, and Mexico.
In a nutshell, Semrush shows you how AI search engines see your brand compared to your competitors. Then, it gives you smart suggestions to improve your business, product, and marketing so you can meet people’s needs better and show up more often in AI-generated search results.
If you are a business looking to learn more about how LLMs and Google perceive your brand, Semrush can help.
If you’re curious to dive deeper, I’ve written a full Semrush review that covers all these features in more detail, and an in-depth overview of Semrush AI Visibility Toolkit.
As an SEO content strategist, I’ve been using Semrush One for my SEO tasks and AI visibility tracking. Besides checking my website performance in AI search results, I’m also experimenting with prompt research.
Semrush’s AI marketing tool lets you analyze which prompts your domain already appears for, both in mentions and on cited pages. On top of that, you can also research prompts based on your seed keyword. Once you find prompts that are worth targeting, you can immediately add them for tracking to see whether your site already shows up in AI.
Semrush MCP
Since I have to create content strategies for my clients almost every day, I wanted to see what would happen if I combined Claude with Semrush for strategy creation.
With Semrush MCP, you can use Claude or any other LLM to research and analyze keywords, review competitor performance and backlink profiles, and track organic trends without logging into the platform itself. That’s huge!
With Claude, I can also connect Google Search Console, pull real performance data, upload client notes, and include my draft strategies. I no longer need to juggle all that information in my head when building a custom plan.
Below is a snippet from a 13-page SEO content strategy for my website, Self Made Millennials, that I created with one prompt: how to grow revenue from $40k to $100k by the end of 2026.
I shared everything with Claude. My 2025 affiliate and partnership income, top-performing partners, money pages, my draft plan, and more.
The outcome is a detailed strategy with a clear step-by-step path to reach my revenue goal. I was genuinely impressed.
2. Figma AI
- Best for: content creators, website owners who want to redesign their sites themselves, UX/UI designers, and marketers who work with visuals.
- Best features: Create beautiful designs with prompts. No coding required.
- Pricing: Figma has a free Starter plan, which is suitable for personal projects and basic design needs (with limited AI credits). For bigger projects, the Professional plan costs $20/month per full seat and gives you unlimited files, team libraries, an advanced Dev Mode, an MCP Server, and 3,000 AI credits/month. There are also Organization and Enterprise plans if you need more.
Figma is a cloud-based design tool that can help you create websites, visuals, and UI/UX layouts without any coding.
I first discovered Figma back in 2019 when I joined a user experience design agency. At that time, I mainly used it to create visuals for blog posts.
Since then, Figma has changed a lot and in a really good way.
I’m recommending this AI marketing tool because I redesigned my entire website with Figma AI and saved thousands of dollars I would have spent on a professional designer.
Instead of trying to explain my ideas to a designer, requesting multiple edits, and waiting for different mockups, I simply described my website design ideas using a prompt and watched Figma AI bring them to life within seconds.
And honestly, it did an amazing job!
Overall, it took me about a week to design my website’s core pages, spending roughly 3–4 hours per page.
Below, you can see a screenshot from one of my Figma designs, where I created a brand-new homepage for my website (which is currently in development).
Everything you see there came from a conversation with Figma AI that resulted in a fully designed page. The only thing I couldn’t generate was the logo. I had to use a different tool for that. I also provided specific color codes from Figma’s Color Palette. You don’t have to do this because Figma can generate colors on its own, but I wanted the exact brand colors to be used.
I paid only $20 for a full seat of the Professional plan and designed the following pages:
- Home page
- About page
- Two service pages
- Ebook page
- 404 page
- Contact page
- A blog post template
Later, I had to add two developer seats so my developers could access Figma and implement the designs. That’s why my total bill for the second month increased to $73, which included two developer seats at $30/month, one full seat at $20/month, and an extra $23 in prorated fees for adding the additional seat mid-month.
Depending on your team size, Figma’s cost can add up quickly, so make sure to estimate your budget before you commit to it.
If you’re on the Professional plan like me, Figma says 3,000 AI credits should be enough for 50–70 design prompts. I’m pretty sure I used more than that while designing all my pages.
Going over the limit is free right now, but Figma mentioned on their pricing page that they plan to introduce paid add-on credits for heavy users. Until then, they won’t strictly enforce credit limits for full seats.
This means that in the future, Figma will start charging for extra credits. So, AI-generated designs will become more expensive. But even with that in mind, it’s still much cheaper (and faster) than hiring a human designer.
And I’m definitely not the only creator trying to design a website solo. Karina from Your Marketing Bowl shared that she used Figma to “figure out my website’s branding.”
Clearly, Figma has a lot more to offer than most of us realize and we’ve barely scratched the surface of what it can do.
3. Holo AI
- Best for: Content marketers, solopreneurs, small teams, startups, and marketing agencies.
- Best features: AI Ad Generator, Socials Generator, Brand DNA.
- Pricing: $39/month or $19/month (if billed annually at $228). Comes with a 14-day money-back guarantee.
Holo AI is an AI-powered marketing tool that can help you create branded marketing campaigns in 95 different languages, including ad creatives (text and video), social media posts, and email campaigns, to name a few. It’s said that Holo is trained on 10M+ creative assets and 19,000+ top-performing ads.
The company behind Holo AI comes from Lithuania. Their team is young and ambitious, full of energy and creativity. I always love seeing how the drive of young founders can turn into such powerful tools like this one!
Here’s a quick overview of the Holo AI features:
- AI Ad Generator — This feature can help you create ad visuals and copy in minutes.
- Socials Generator — Generates posts for platforms like LinkedIn, X, and Instagram.
- Emails Generator — This one generates email sequences and newsletters.
- Videos Generator — This feature can help you turn your ideas into video ads and clips.
- Brand DNA — It’s where Holo learns your brand’s voice, visuals, and product details.
When you first sign up with Holo, you’ll go through a setup process. Holo will ask you to share details about your brand, like your logo, colors, tone, and the products you sell. These details are essential for generating content that feels like you.
Therefore, I suggest taking some time to do it wisely. You can always update or add new information later, for instance, uploading a content mood board or refining your brand story inside the Brand DNA tab.
How Holo AI works
Once you’re set up, Holo gives you a few ways to generate content:
- Post Swipe (most popular)
- Concept
- Scenes
- Calendar
I tested the Post Swipe feature because it seemed like the most popular way to get started.
I wanted to create eye-catching LinkedIn posts promoting my SEO ebook. I uploaded a few images from the ebook and gave Holo a short prompt. The rest was up to the AI.
After hitting “Generate,” it takes 50 seconds for Holo to generate a creative based on your requirements. While Holo is working, you can grab a coffee or scroll through a few reels.
Holo then generated several creative variations based on my input. I could easily pick my favorites, edit them if needed, and download them for promotion.
All your favourite creatives are saved in a content library, which makes editing and reusing them super convenient.
To help you better understand how the feature works, I’ve created an animated image below.
My experience
In my experience, Holo is much more effective when generating content related to your products that you’ve earlier added to your Brand DNA, especially if your products are described in detail.
Holo isn’t flawless, though. Sometimes, it misunderstands my prompts, mixes languages, or makes tiny spelling mistakes. To avoid this, I recommend clearly specifying the language you want to use for content generation.
I’ve also reached out to the Holo team about these issues. Here’s their response:
If you happen to have spelling or any other errors on the generated images, you can simply use Holo’s “Edit” feature to improve your content. Their AI-powered agent understands pretty well what needs to be done.
In my case, I requested to change the copy on the banner image since it had spelling errors. Holo did a great job fixing it!
Overall, Holo AI does what it promises. It can help you quickly generate branded visuals and written content for your products.
It works well if you want to speed up your content creation process or if you’re running multiple campaigns and need a creative boost.
Keep in mind that it can take a bit of time to generate visuals, and the results occasionally miss the prompt’s intent. But given its potential and solid output quality, these are minor issues, in my opinion, for an evolving product.
Holo AI pricing is $39/per month or $19/month (if billed annually at $228). There’s no free trial, but you get a 14-day money-back guarantee, which is a nice safety net if you want to test it out risk-free.
4. Orshot
- Best for: Marketing agencies, brands, content marketing teams, and content creators.
- Best features: Orshot Design Studio, Orshot AI Template Generator.
- Pricing: Starts at $20 per month for hobbyists, which includes one user seat, 1,500 renders (aka credits), 10 AI requests, customer support, and more. There’s also a free plan that includes 100 renders to help you test the tool. No credit card required to get started.
Orshot is an AI marketing automation tool that can help you create visuals like social media posts, blog banners, product mockups, and more using customizable templates.
Before adding Orshot to this post, I did a bit of research to understand what the tool is all about and what users think.
Turns out, it’s been growing steadily! Here’s a tweet from Rishi from May 2025, sharing some updates:
- “Rendered 10k+ images
- Average render time from 6.1 → 4.5 seconds
- Crossed $$$3-digit MRR”
Actually, Rishi is quite active on Twitter, sharing the latest updates on Orshot. Definitely worth following him if you’re curious about the tool’s progress.
That’s a great sign that the product is growing and users find it helpful:
After learning what others say about the tool, I’ve also created my own account with Orshot to share my personal opinion and experience with you.
After you sign up with Orshot, you’ll land right on the dashboard. If you’ve used Canva before, it’ll probably feel pretty familiar.
From there, you can choose from a bunch of templates made for all kinds of projects. Or, if you want, you can even create your own templates using the AI Template Generator.
There’s so much you can do with Orshot.
Honestly, the possibilities are endless thanks to their powerful tools. Here are just a few things that you can do:
- Remove backgrounds from images with just 1 click (I used to do it with Canva Pro)
- Resize images automatically to fit any new canvas
- Dynamically generate images from your Airtable data without leaving your Airtable account
- Auto-post your Tweets from X to Instagram
- Auto-generate dynamic images from your Figma designs
- Generate design templates from prompts and existing designs
- And there’s more!
For example, I recently used their AI Template Generator to make a design for expert quotes. It literally took me 30 seconds. All the elements are customizable and can be adjusted to your own brand’s kit with Orshot’s Assets Library. There you can store your brand’s assets for quick designs like logos, icons, custom fonts, and brand colors.
Once your template is ready, you can start connecting it with different tools.
For instance, if I were working on a website redesign in Figma, social media templates, or marketing banners, I could use the Orshot Figma Plugin to import my designs into Orshot and use them as templates
You can connect Orshot with your favorite services using major automation tools like:
- Zapier
- Make
- Airtable
- N8n
- SDKs (Software Development Kit)
- Pipedream
- MCP Server
For example, you can integrate Orshot with n8n to automatically generate course completion certificates from Google Sheets. How awesome is that? I remember back in 2019, when I was helping run both offline and online design courses, this was something a designer had to do manually. Now, you can automate it easily and save a ton of time and effort.
If you are interested in the tool, you can try Orshot for free with their free plan that doesn’t require you to link a credit card. Once you create an account, you’ll get 100 renders (aka credits), one workspace, one user seat, and five AI requests for image generation.
If you like the tool and need more capacity, you can upgrade to one of their plans, starting from $20 per month for a solo plan.
5. beehiiv
- Best for: Marketers and content creators willing to grow and monetize their audiences.
- Best features: Website Builder, Recommendations Tool, Paid Subscriptions, Boosts.
- Pricing: beehiiv is free for up to 2,500 subscribers, but if you want to benefit from its powerful audience growth and monetization features, the monthly plan starts at $49. There’s a 30-day free trial.
I’ve been hosting my newsletter on beehiiv since December 2024. Before that, I tried Kit and Mailchimp. In my opinion, beehiiv is an all-in-one AI marketing tool built specifically for creators who want to grow and make money from their content.
That’s exactly why I decided to switch. I wanted to try out their monetization features and see if I could earn from my newsletter without having to create or sell my own products.
Here’s what I achieved using beehiiv in 2025:
- Newsletters sent: 75
- Average open rate: 68.8%
- Average CTR: 3.3%
- Email list size: 1,300 subscribers
- Subscription revenue: $392
- Ad revenue: $138
- Boosts revenue: $328
- Partner Program earnings: $6,516.89
And that’s not even counting any product or service sales that came through my newsletter.
Honestly, I probably wouldn’t have made this income with another email platform. Most of it came from simply accepting ad offers and placing them into my weekly emails.
Very little extra work. A surprisingly strong return. So, if you are looking for the best newsletter platform, I highly suggest taking a look at beehiiv.
However, beehiiv has so much to offer besides newsletters.
Here’s how beehiiv can help you in your marketing needs:
- Create a solid website with the no-code builder
- Optimize your content for rankings with beehiiv’s SEO features
- Repurpose your newsletter into blog posts and make them indexable to rank
- Grow your audience’s email list with beehiiv’s paid and free features, including Recommendation tools, a Referral Program, and Boosts
- Analyze your newsletter and the website performance with marketing analytics, including your best-performing content, open rates, click-through rates, conversion rates, and how you acquire subscribers
- Campaign optimization and audience segmentation
- AI marketing features to help you generate subject lines, newsletters, and topics.
Below you can see what my newsletter hosted on beehiiv looks like.
I recently decided to make my entire newsletter website open for indexing. For almost two years, I kept it hidden from search engines because I was still figuring out my newsletter strategy. I also wanted all the attention to go to my main website.
But with how fast LLMs and AI Overviews are changing marketing, I opened up my newsletter site so it could rank for different SEO-related keywords that my main website might miss. And honestly, it’s working!
If you’re wondering whether beehiiv sites can show up in organic search and AI search results, the answer is yes! They absolutely can, even with basic content optimization.
Beehiiv’s customization options are also pretty decent. You can tweak everything from fonts to layouts to make your newsletter and the website truly yours.
beehiiv has a free version, so you can use it for free, but it has limited functionality. If you want to benefit from its powerful features, including audience growth and monetization tools, you’ll have to upgrade to one of its paid plans.
The most affordable plan starts at $39 per month for 1,000 subscribers.
I’ve been diving deep into all these features and shared my hands-on experience in a detailed beehiiv review. If you want to grow and monetize your audience, this could be just what you need.
6. Koala AI
- Best for: Content writers and website owners who want to speed up creating optimized brand content.
- Best feature: KoalaWriter, Koala Images.
- Pricing: Starts at $9 monthly for 15,000 generated words, which is about three long-form articles. Plus, you can try it out by generating one article for free.
Koala AI is a super handy AI tool for marketing needs that helps you create long-form content like blog posts and automatically optimizes them for better results. It makes the process a lot easier.
Before you generate an article, you can adjust a bunch of settings to make sure the content fits your needs.
Here’s what you can tweak with Koala AI:
- Outline (this one’s my favorite)
- Tone of voice
- Article length
- Language (it supports 97 languages!)
You can also set a target keyword for Koala AI to include in the content. Plus, you can ask it to add an FAQ section and even pull in real-time data.
As a content creator and website owner, I mainly use Koala AI for blog posts. But it’s great for creating other types of content too, like social media posts, images, and Amazon affiliate posts.
I’ve shared my full experience using Koala AI, including some examples of posts I’ve created, in my Koala AI review.
In fact, that blog post review itself was created with Koala AI, and I added a few unique paragraphs to make it more helpful. It’s one of my top-performing articles, according to Ahrefs.
7. Indexly
- Best for: Technical SEO specialists, website owners willing to track website issues and get their content indexed faster.
- Best feature: Bulk Indexing, Inspect Pages, Keyword Rank Tracker.
- Pricing: Starts at $14 monthly for 3 websites, there’s also a 14-day free trial.
Indexly is an AI-powered toolkit for marketers that started as a solely technical SEO tool to speed up indexing.
However, Indexly is much more than just an indexing tool nowadays.
Today, it’s an all-in-one marketing tool that you can use to do the following:
- Track the indexing status of all website pages in one place
- Submit multiple pages for indexing in bulk
- Inspect every page individually
- Track keyword rankings
- Set up alerts for tracking keyword position changes
- Monitor if backlinks to your website are live
- Check and track website inbound links and analyze how they impact rankings
- Analyze the performance of your website
For me, I use Indexly to keep track of my website’s indexability and quickly submit new pages for indexing.
One of the coolest features is auto-indexing. It tracks the status of all your pages in one place and automatically submits new ones for indexing, so you don’t have to worry about missing anything — it’s super convenient!
Think of it like a VIP lane for search engines to find, index, and rank your pages much faster than they normally would.
I think Indexly is a game changer, especially for new websites that can take weeks to get indexed (like mine did). It’s also great for e-commerce sites with tons of product pages that might get overlooked by crawlers.
For instance, with the Instant Indexing report, I can spot any problem pages and hit “Bulk Index” to submit them for indexing right away if I think they should rank on Google.
It’s been such a time-saver!
If you’re not keeping an eye on whether your website pages are getting indexed, it’s time to start. Trust me, you don’t want to miss out on your site’s full potential!
Here’s a quick SEO tip to help your site grow faster: After you publish a new page, inspect its URL right away. This lets you check if the page is:
- Discovered
- Crawled
- Rendered
- Indexed
You can do this with Google Search Console, but I like having everything in one spot.
That’s why I use Indexly’s Inspect Page tool to monitor all my new pages (see below).
The sooner you start tracking indexing, the fewer technical issues you’ll face, and the more pages you’ll get ranking and driving organic traffic!
8. Grammarly
- Best for: Content writers, content creators, site owners, copywriters.
- Best feature: Review suggestions, Write with generative AI.
- Pricing: Starts at $30 monthly. There’s a free plan, which you can use to correct your spelling and grammar mistakes.
I’ve been using Grammarly since the early days of my marketing journey, long before the AI craze kicked off. My first subscription was in August 2020, and I’ve kept it ever since.
It’s been quite a ride!
Grammarly has changed a lot, especially with the addition of AI marketing tools.
It used to be primarily a tool for content editors, but nowadays, it’s a powerful AI writing assistant for everyone consistently working with content.
I keep using Grammarly even though ChatGPT can proofread, mainly because it’s integrated into so many of my work tools. It allows me to improve my content on the go. Plus, I use the Grammarly browser extension to check if my content or anything else matches external sources or AI-generated material.
It’s not perfect, though. You can bypass its algorithm by rephrasing content, but it gives me a good sense of readability and uniqueness. Since I deal with a ton of content every day, this level of detail is usually enough to make quick decisions.
Recently, I heard some exciting news from Grammarly. On December 17th 2024, Grammarly announced that it’s in the process of acquiring Coda, an all-in-one collaborative workspace, to help its users supercharge their productivity.
9. Claude
- Best for: Content creators, marketing specialists, vibe coders, and content writers who need a virtual assistant.
- Best feature: For coding and creative writing due to its more natural-sounding style.
- Pricing: The personal plan is free to use, but the Plus version is $17 monthly, or $200 if you purchase an annual subscription.
Claude is an AI assistant built by Anthropic that can help you write, vibe code, learn new things, generate creative content, solve everyday problems, and more.
Have you tried creating content with Claude?
After years of using ChatGPT for my AI marketing needs, Claude finally feels like an AI assistant that can create conversational and human-like content.
This year, I started using Claude for content on my website and for local SEO tasks at my full-time job. I’ve been using it daily since January 2026, and here’s what I’ve trained it to do well:
- Analyzing a domain against competitors
- Reviewing my entire site to understand my writing style and tone
- Mimicking my writing style
- Adding internal links based on analyzing my domain
- Creating templated product and service pages
- Paraphrasing old content in a natural way based on my instructions
- Analyzing SERPs for a target keyword and suggesting better metadata
- Creating schema for site pages
- Improving outputs based on conversations inside dedicated projects
- Repurposing blog content into social posts and building a social media calendar
- Generating newsletters from my templates
And that’s just scratching the surface.
All the marketing tasks above are tasks I’ve intentionally trained Claude to handle by creating a separate project for each. If you’re on the free plan, you can create up to six projects and use the latest model, Sonnet 4.6.
From my experience, Claude can match your tone and create content that sounds human. But it only works if you train it properly. This task takes time.
Below, you can see my blog post-generating prompt in action, which is a never-ending work. The most challenging and time-consuming task is training AI to be “me” and to include my real-life experience in the content.
To be honest, Claude-generated content is still more surface-level compared to the in-depth articles I create for my website. But it has dramatically reduced my content creation time. Instead of spending up to 10 hours researching and writing, I can now put together a strong, human-edited post in 2 to 3 hours using my outline.
One of my recent posts on AI SEO statistics was mostly generated with Claude. And honestly, it turned out pretty solid.
Of course, Claude is not just for AI marketing tasks.
I reached out to Mikheil Tabidze, Senior Software Engineer at Sophos, and asked how he uses it. Here’s what he shared:
“I use Claude models through Claude Code to speed up my planning and development work. What used to take me days now takes minutes, and I often end up with production-ready code right away.
It’s also incredibly helpful when something breaks. I can paste in an error message or stack trace, and it quickly pinpoints the root cause. That alone has saved me hours of digging and second-guessing.”
Claude clearly has a lot to offer across different professions. It’s really up to us to figure out how to use it to make our work faster, better, and more efficient.
And yes, this post was also polished with Claude. And it still ranks.
FAQ on AI for Marketing
I came across a few questions about this topic, so I thought I’d jump in and share my thoughts.
Feel free to let me know if my tips and the article were helpful in the comments!
What can AI be used for in marketing?
AI has already been widely used in online marketing.
According to Semrush’s AI Content Marketing Survey, conducted with more than 2,600 businesses globally and across many different industries, here’s what marketers actively use AI for:
As a content creator and solopreneur, I rely on AI marketing tools to help me get things done faster and manage more tasks, especially when deadlines are tight.
Similar to Semrush’s findings, I also use AI tools primarily for rewriting and paraphrasing content. Since I know my field of expertise quite well, I occasionally use ChatGPT and similar tools to do research. I see a lot of potential and like experimenting with different prompts to speed up and improve my research process.
If you haven’t started using AI for marketing, perhaps you can start doing it this year!
What is an AI marketing tool?
It is basically software powered by artificial intelligence that helps you save time and speed up your marketing tasks.
From what I’ve seen, these tools can handle a variety of jobs, like analyzing data, creating blog posts, crafting social media updates, editing content, tweaking tone of voice, and so much more.
I’ve written about AI SEO tools before, where I shared my experiences and results. But AI marketing solutions cover a wider range of tasks and can be helpful for an entire marketing team — whether you’re in SEO, PPC, social media, or PR.
It’s worth mentioning that AI tools aren’t capable of doing your job as a content creator or a marketer well. They are not supposed to.
After trying dozens of various solutions in 2025, I realized that the smartest (and safest for your website) way to use AI tools is as your personal assistant.
This approach lets you keep your creativity, which makes your marketing unique, while leveraging AI to work smarter and more efficiently.
Below, I’m sharing my (admittedly subjective) list of the best AI marketing tools. Whether you’re a solo marketer or part of a team, these tools can help streamline your workflow.
Since I’ve personally tested all these platforms and tools, I’ll also share some of my experiences and show you how AI-generated content ranks on Google.
Let’s dive in!
What are the best AI tools for digital marketing in 2026?
Below you can see some of the digital marketing tools I’ve been using for years that have added AI-powered features:
- beehiiv – You already know this is my top pick for growing and monetizing an audience without touching any code.
- Semrush One – I’ve been using Semrush since 2019 for all SEO tasks. Lately, they’ve released the Semrush One plan that combines SEO, competitor tracking, and AI visibility.
- Claude – Honestly, one of my favorites for brainstorming, writing social posts, and making content feel genuinely human.
- Canva AI – I use the free Canva plan for creating visuals without needing a designer.
- Notion AI – Great for keeping your content strategy organized and your ideas in one place.
What's the best ai search optimization tool for marketers?
There’s no one-size-fits-all answer to this because every business is different and has its own needs.
Since I’m running my online business solo and working on growing my website, here’s what works best for me in terms of AI marketing solutions:
- Semrush SEO toolkit for all kinds of SEO tasks, including keyword research, site audit, and competitor analysis
- Semrush AI Visibility toolkit for my website performance tracking in LLMs and AI Overviews
- Gemini’s Nano Banana for image generation
- Claude for all kinds of SEO and content generation tasks
That’s my personal setup that helps me grow my business and income.
But the best thing you can do for your own business is learn from others and test out a few tools. The ones that really support your needs and goals are the ones that will work best for you!
What are the limitations of current AI email marketing tools?
In my opinion, most AI email marketing tools struggle with personalization, sure they can drop in a first name, but writing emails that feel genuinely human is a different story.
The content can also come out pretty generic if you are not feeding the tool strong prompts and clear direction, which is the last thing you want when you are competing for attention in someone’s inbox.
Matching your unique brand voice is another challenge since it takes a lot of fine-tuning to get consistent results. These tools are only as good as the data you give them, so outdated or incomplete audience data will always show in the output.
On top of that, AI does not automatically keep up with regulations like GDPR or CAN-SPAM, so you still need a human to review everything before hitting send.
What are the best AI tools for content creation and marketing?
Here are some AI tools I have been using for content creation and marketing:
- Holo AI – This one is helpful if you run an online store. It can take your product pages and turn them into ads, emails, and social media posts without you lifting a finger.
- Orshot – If you create a lot of visual content, this tool can automate image generation using templates and integrations, keeping everything on brand.
- beehiiv – This is my go-to recommendation for creators who want to grow an audience, send newsletters, and build a website without writing a single line of code.
- Claude – Honestly, this is one of the best free AI marketing tools out there. I use it for writing social media posts, brainstorming headline ideas, and giving content that natural, human feeling that readers actually connect with.
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